CPC AG
Three colleagues at a table with a laptop and sticky notes talking through their ideasThree colleagues at a table with a laptop and sticky notes talking through their ideas

Consulting for culture development and cultural change

Culture work is meant to advance business goals such as establishing a performance culture, greater employee engagement, stronger customer focus, an agile culture or open feedback. Yet these goals often go unmet. The reason lies in hidden problems such as unresolved conflicts, a lack of appreciation and unclear performance criteria that considerably hold back progress. Our corporate culture consulting makes it possible to overcome these blockers.

Making corporate culture visible

Together with you, we make the deep values and beliefs of your corporate culture visible. This creates the transparency needed to anchor culture development in your company for the long term.

Shaping change successfully

We meaningfully connect culture, organizational structure, processes and behavior. The result is a coherent overall picture that supports cultural change in the company, reduces resistance and creates strong momentum.

Positive effects and results from the start

With clear steps and measurable progress, we make change tangible in everyday work. Early wins build confidence and show that culture development in the company pays off sustainably.

Our Clients

Allianz logo
Amprion logo
AXA logo
Bayer logo
BMW logo
Birkenstock logo
Daimler Truck logo
DB Schenker logo
Deutsche Bank logo
Deutsche Telekom logo
eBay logo
E.ON logo
Eppendorf logo
Evonik logo
Forvia Hella logo
Mercedes-Benz Group logo
Vonovia logo
Porsche logo
KUKA logo
Linde logo
Fresenius Medical Care logo
Strabag logo
Vorwerk logo
R+V Versicherung logo
RWE logo
Lufthansa Technik logo
Merck logo
K+S logo
Zalando logo
ZF Friedrichshafen logo

Culture work for lasting effects

Why does cultural change in companies often fail to move forward? This is easy to explain when you divide organizational culture into three levels:

  • The visible: Structures, processes and behaviors.
  • The spoken: Values, goals and rules of conduct.
  • The thought: Beliefs, attitudes and assumptions.

Culture work often remains ineffective because only one level is changed. Companies change rules or define new values. But that alone is not enough, and employees feel unsettled. They notice that words and actions do not match. That prevents genuine change.

Lasting cultural change in a company requires coordinated development across all three levels. We adapt not only rules and values, but also question deeply held mindsets. With our iterative consulting approach in three phases, we overcome typical blockers and achieve lasting effects in culture development. Applying it directly within your organization creates focus and makes it possible to produce results quickly.

Workshop participants in front of a poster on how organizational development and culture interact in the Galbraith StarWorkshop participants in front of a poster on how organizational development and culture interact in the Galbraith Star

1. Thinking Culture

Effective change needs clarity: which problem are we solving, and which goal are we pursuing?

1. Thinking Culture

In the Clarity Check we work out the following with selected leaders:

  • Strategic picture
  • Reason and goal of the change
  • Initiatives already underway
  • Vision and guiding principles
Woman pointing at the illustrated “CPC Culture Check” poster that maps out the levels of corporate cultureSeveral hands fitting colorful wooden gears together on a table

2. Analyzing Culture

Analysis of the current situation and identification of the cultural factors on all 3 levels that are relevant to the change.

2. Analyzing Culture

Together with diverse groups of leaders and employees, we make the culture visible (Culture Check):

  • Visible culture
  • Non-visible culture
  • Basic assumptions
  • Externally acting factors
Woman in a beige blazer talking with two colleagues in an office corridorLaughing woman holding a marker in front of a whiteboard covered in notes

3. Working on Culture

Defining the framework conditions, planning measures and implementing them step by step in your organisation.

3. Working on Culture

Together with the relevant leaders and organizational units, we implement cultural change in the company while keeping the following in mind:

  • Hypotheses
  • Framework conditions
  • Preparatory tasks

We rely on an iterative approach to achieve meaningful progress quickly.

Iteration cycles

Iteration cycles of culture development

Discuss your project with us

“Together we analyze the current situation and develop measurable goals and measures for tangible culture development in the company.”

Elias Okrent, Senior Consultant at CPC

Elias Okrent

Your benefits from working with us

“If you want to foster an agile culture, teams should try out new ways of working and solve concrete problems. This creates a foundation for lasting change.”

Carina Throne, Senior Manager at CPC

Carina Throne

Voices of our clients

“CPC quickly understood our challenges, provided many new impulses and rapidly translated them into experiments. More than 90% of respondents now understand our new vision and strategy.”
Director Corporate Strategy, Hanwha Q CELLS GmbH

The check for your corporate culture

Together with our partner Big Pictury, we brought our experience in corporate culture consulting into a Culture Check and represented it as a Big Picture. The Big Picture visualizes the visible and invisible aspects of a corporate culture. Using illustrative scenes, it guides you in looking at and analyzing your own culture in a new way.

Download the Big Picture as a PDF here!

In change initiatives, corporate culture can both contribute to success and act as an obstacle. The Big Picture, with its reflection questions, helps you understand your corporate culture. This way you recognize early on which pitfalls you need to work on so that your "culture doesn't eat your strategy for breakfast".

What working with us looks like

The AMPlifiers are the team within CPC who have dedicated themselves fully to culture development and agile consulting for many years. Our identity as AMPlifiers is shaped by our guiding principles of Autonomy, Mastery and Purpose. We act self-directedly, keep developing ourselves and strive to do something meaningful. These principles describe how we work with clients and what we want to achieve together.

The AMPlifiers at a glance

103 projects since the AMPlifier team was founded, across various industries

12 different certifications in the fields of Agile and Change

12,847 Lego bricks assembled during client workshops

3 collaborations with strategic partners

More than 80% of our clients are repeat customers

10+ years of experience in culture development in companies

Discuss your project with one of our change experts!

Awards received by CPC AG

We're grateful for these awards

  • CPC is a five-time No. 1 Hidden Champion for change management
  • Year after year, brandeins/thema names us Germany's best management consultancy for change management
  • We have been a Focus Top Consultant for many years
  • Winner of the HR Excellence Award and the European Training Prize together with Deutsche Telekom and Lufthansa Technik
  • We are No. 1 Great Place to Work in the 51–100 employees category and a Kununu Top Company.
Four laughing CPC colleagues applauding

Let's discuss
your project with us!

The first step is easy — and don't worry: we won't send you dull newsletters or annoying promotional emails. Instead, we focus on what matters: your change goals and how we can move your business forward.

Carina Throne

Carina Throne

Senior Manager

Step 1

Call back or email.

Within 24 hours we get in touch with you, capture your requirements and arrange an appointment with one of our experts.

Step 2

Free initial consultation.

In a video call you explain your project and discuss possible solution scenarios together with our expert.

Step 3

You decide how to proceed.

Proposal, pitch or project kickoff? You set the next steps.

Questions and answers

We are the leading change management consultancy in Germany. For more than 30 years we have supported international corporations and large mid-sized companies in a wide range of projects on cultural change and agile culture.

We have relevant experience in culture work. We are happy to give you insights into references and example solutions to convince you. Just get in touch.

Yes, it takes time, money and commitment on your part. But our experience shows that investments in developing your culture pay off many times over in the medium to long term.

Right at the start we jointly define meaningful metrics that show you when you have reached your goals and what added value our collaboration creates for your company.

Every company is unique. With our corporate culture consulting, we develop a shared understanding of your culture in "Thinking Culture" and set a clearly defined change goal. Our consulting is tailored precisely to your individual needs. At the same time, you benefit from our proven, standardized approach, developed through numerous transformations — saving you time and money.