CPC AG
Strategy Activation with a Tailor-Made Change Process

Strategy Activation with a Tailor-Made Change Process

Michael Kempf

Author:

Michael Kempf

Date:

October 17, 2024

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Biography:

Michael Kempf is a member of the executive board and a partner at CPC AG, focusing on change management, organisational development and one-to-one coaching at top management level. In more than 30 years of consulting he has guided large corporations, public administrations and mid-sized organisations through far-reaching change. He designs and delivers tailored change architectures that fit the structure at hand.

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Do you know this?

  • In employee surveys, you regularly get mixed results on the topic of communicating strategy – from both management and the division heads.
  • Your leaders complain about how poorly informed they are and that the strategy is not clear to them.
  • With a lot of patience, you explain again and again how you concretely plan to achieve the company goals: you use conferences and events, but nothing changes: the communication of the strategy does not reach employees and consequently has no effect in everyday work either.

 

If you recognize yourself in some of these statements and finally want to change that, we have the right solution for you: our strategy activation is a communication package and process with which you bring all top leaders along and get them excited about your new strategy. At the same time, you ensure that your messages are passed on to employees seamlessly and adaptably. We achieve motivation through tailor-made gaming formats.

 

Our strategy activation offers you these eight advantages:

  1. The importance of the strategy is made clear to everyone – thanks to highly professional events with top speakers as well as media and digital formats in television quality.
  2. Participation is flexible: leaders get to know the strategy on site or via stream.
  3. Thanks to tailor-made gaming and experience formats, we achieve high motivation among the leaders – both emotionally and professionally.
  4. Thanks to our cascading system, leaders know the next steps for their area after each event.
  5. The messages and guiding principles are crystal clear and are neither relativized nor watered down by middle management.
  6. The strategy unfolds its effect immediately after the events – and its success is tracked.
  7. We achieve a high understanding of the strategic interrelationships and a positive, emotional momentum within the company.
  8. The communication of the strategy is rated positively in employee surveys.

 

Individuality matters to us and every strategy activation is unique. Together with you, we put together the fitting change management concept with the corresponding communication building blocks. At the same time, after over 30 years of consulting, our methodological toolbox is well stocked. We do not have to reinvent proven best practices for your project.